Exclusive Selvedge Denim Jeans by Smith Blake Darby, Official Launch, December 9th, 7 to 9 pm

From our press release:

LOCAL TUCSON DESIGNERS SMITH BLAKE DARBY AND ALEC LAUGHLIN BRING PREMIUM SELVEDGE DENIM TO THE MASSES

In an exciting development for fashion enthusiasts and denim aficionados, two of Tucson's own, Smith Blake Darby and Alec Laughlin, have joined forces to bring an exceptional range of men's selvedge denim jeans to the community. An exclusive collection is now available at Laughlin Mercantile, located in the vibrant Mercado San Agustin, Tucson.

Alec Laughlin, known for his popular line of men's tees, Henleys, and thermals, was on the lookout for a creative partner to expand his offerings, particularly in the realm of denim. Enter Smith Blake Darby, a local designer with a flair for crafting high-quality denim, known for his keen eye for quality and style. Together, they are set to elevate the standard of men's fashion in Tucson. This collaboration represents a fusion of their shared fashion expertise and entrepreneurial spirit.

A COMMITMENT TO QUALITY AND STYLE

The collection features jeans crafted with the finest selvedge denim, known for its durability, comfort, and uniquely refined appearance and will be exclusive to Laughlin Mercantile. Direct from the Warehouse Arts District, every pair is a testament to the duo's commitment to quality, offering Tucson's men a chance to experience world-class denim right in their backyard made by local designer Smith Blake Darby.

AN INVITING SHOPPING EXPERIENCE AT MERCADO SAN AGUSTIN

Laughlin Mercantile, in the heart of Mercado San Agustin, provides the perfect backdrop for this exclusive collection. Shoppers can expect a warm, welcoming atmosphere where they can discover the perfect pair of jeans with guidance directly from the proprietor.

A BOOST FOR THE LOCAL FASHION SCENE

This exclusive partnership is more than just a business venture; it's a contribution to the thriving local fashion industry in Tucson. By bringing high-quality selvedge denim to the forefront, Darby and Laughlin are putting Tucson on the map as a destination for premium casual fashion finds.

JOIN US FOR THE LAUNCH EVENT

To celebrate this launch, Laughlin Mercantile will host an event on Saturday, December 9th from 7 to 9pm at Mercado San Agustin, featuring live music in the courtyard, complimentary libations, and a first look at the entire selvedge denim collection with a healthy discount available only at the event. This is a unique opportunity for the community to come together, meet the minds behind the collaboration, and immerse themselves in the world of premium denim.

For more information, visit laughlinmercantile.com or follow us on instagram: @laughlinmercantile, @aleclaughlin, @topbananacustom.